Thursday, September 13, 2007

Not Gonna Take It

Not much worthy of a "T.V." label on the blog lately, but I heard from the other room Twisted Sister's '80s arena-ready headbang manqué, "We're Not Gonna Take It," sung by a perky chorus of women, and had to come in. It's a jingle for the "ladies pill" with the swank '80s name, YAZ, that knocks out fatigue, moodiness, bloating, and moderate acne while preventing in 99 out of 100 cases pregnancy. See? So you're "not gonna take" the old Pill, and you're not gonna take fatigue, moodiness, bloating, and moderate acne when you don't have to. The jingle turns on this pregnant ambiguity, drawing down over the free-floating political discontent implicit in the original a scrim of day-glo sexual empowerment.

All of which prompted the thoughts: Would this ad exec be witty at dinner, or is s/he pure evil? Is s/he a she or a he? And how long am I gonna keep confusing Twisted Sister with Quiet Riot, and hold onto the anger at the latter getting the credit for "Cum On Feel the Noize," which is really Slade's? And will I cry, weakly drunk, when "Merry Xmas Everybody" plays again this year, wishing I were British?

1 comment:

anne said...

Oh I like Yaz so very much. It really does make one thinner, more clear skinned, and less prone to depression. Also it is extremely expensive and unavailable thru public bcp distribution outlets, public health insurance, even some private insurance. there is a yaz black marte.

I will sing that song about pharmaceutical patents & health care for profit. I could probably be more lovely singing it if I were on Yaz.

Anne